Ireland’s data protection commission has fined LinkedIn 310 million euros (S$441.9 million) for illegally processing the personal data of users within the European Union to deliver targeted advertising.
The decision also includes an order for Microsoft owned LinkedIn to bring its data processing into compliance with the EU’s General Data Protection Regulation (GDPR), according to a statement by the Irish data protection commission on Thursday (Oct 24).
Deputy commissioner Graham Doyle said in a statement that LinkedIn’s processing of personal data without an appropriate legal basis was a “clear and serious violation of data subjects’ fundamental right to data protection.” It’s the sixth-largest fine to be issued under GDPR since it was introduced in 2018.
Irish regulator has issued hefty fines to several social media companies for GDPR violations in recent years. Facebook and Instagram parent Meta Platforms has faced the brunt of the penalties, including a record 1.2 billion euro charge in May 2023 for transferring EU users’ data to the US.
The commission fined ByteDance’s TikTok 345 million euros in September last year over its handling of children’s data. It’s part of a broader crackdown on Big Tech companies by the EU over a range of issues including data privacy, competition and disinformation.
LinkedIn said the case relates to claims from 2018 about some of its digital advertising efforts in the EU.
“While we believe we have been in compliance with the General Data Protection Regulation (GDPR), we are working to ensure our ad practices meet this decision by the deadline,” a spokesperson said in a statement.
Ireland’s data protection commission launched an inquiry into LinkedIn’s data processing practices following a complaint made to the French data regulator. LinkedIn, like many other Big Tech companies, has its European headquarters in Ireland, which means that local regulators are tasked with enforcing EU rules. BLOOMBERG
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Publish date : 2024-10-24 06:58:00
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